How you ever wondered why it’s so hard to write for your business?
You live and breathe your work. It’s your passion, it’s your hobby, it’s what fills up your cup when everything else seems to be falling apart.
You know the ins and outs of it - the good parts - the bad parts - and you absolutely know who your ideal customer is and what they need.
Shouldn’t you be the PERFECT person to write the copy on your website and your marketing materials?
No.
The problem is that you’re too close.
When you sit down to write, you get overwhelmed by wanting to say just the right thing at just the right time.
You get lost in the process of it all and struggle to translate your passion into words that connect and compel your ideal clients to take action.
That's where a copywriter comes in.
A good copywriter will be far enough away to see the true essence of the work you’re doing, but close enough to capture your vision, your voice, and your value.
If I could assure you of one thing it is this: you ARE the expert in your business and you are doing important work. The struggle of writing the right words can get in our heads and make us doubt ourselves. I promise, writing doesn’t have to be this hard.
Curious about how copywriting works and how it could give you more time to focus on the things that you love doing? Send me a message and we can set up a free 1:1 clarity call.