Owner & Communication Enthusiast
I like to say that I am saving the world from mediocre writing, one business at a time.
I spend my days helping small businesses create content that articulates their value and solves their customers’ most frustrating problems. Over the years, I have worked with dozens of companies that are doing amazing things, but nobody knows about them. I've witnessed too many businesses struggle because they did not have the internal resources to be the partner their customers needed. My goal is to be that resource for them, so they can share their story and spend their valuable time doing the work their clients need.
Experienced with start-ups and a variety of industries, I've developed an eye for consistency and audience engagement. I'm known for being resourceful and putting words to good use, no matter the situation. If you spend much time around me, you'll see that I regularly challenge the status quo and push business owners to remember why they started their journey.
When I'm not working, you can find me playing with my puppy, traveling with my husband, or renovating our home! And yes, there's always a strong cup of coffee nearby.
Podcasts: Lessons Learned
Michigan Creative decided it was time for the Lansing business community to start sharing their mistakes as a way to encourage each other and to inspire growth. I enjoyed looking back on how I started Rough Draft Solutions and why I focus on content marketing. This podcast interview covers some mistakes I made early on (hint: a strategic plan IS important) and my aspirations for the future! Find the recap of the podcast on our blog!
When 2nd Brain Collective asked if they could interview me about my experiences as a business owner and the world of marketing, I gladly accepted. Check out this podcast to hear a bit about my journey and some tips on marketing and leadership! Check out the recap of the interview here!