How are you doing on this fine Friday afternoon? I hope it finds you doing well and enjoying the beautiful weather we are having here in Michigan. What are you up to this weekend? I have family coming into town and we are going to spend as much of it outside as possible! Whatever you are up to, I hope you get the perfect balance of relaxation and adventure.
To switch gears completely... I must apologize for something. The mistake I have made is something I advise my clients against and that I always thought I understood. My blog posts have been lacking my personal voice and the value of authenticity that this company was founded on. I am sorry for that. I will admit that it has been a struggle for me to find a balance between having a professional blog, sharing marketing and communication information and showing the passion and personality behind Rough Draft Solutions.
For years I had a personal blog and it was a wonderful outlet for me to share my musings and experiences. When I started this blog, however, I was nervous about showing too much of my personal opinion or coming off as unprofessional. I simply was not listening to what I have preached to my clients over and over again. "Tell your story, share your passions and don't be afraid to voice your opinion. Share valuable information with your customers that they care about. Help your customers realize why you are unique and what differentiates you from your competitors." Being different and a little imperfect is a good thing. I just need to be brave enough to be vulnerable and to be forthright.
I am sorry that I have not been as transparent or even as helpful as I could have been. I have tried to curate information and simply provide tips and tricks that will help readers. I realize now that the posts have been a bit too sterile. My promise from here on out is to share a bit more about what is going on at Rough Draft Solutions and maybe even share an opinion or two (People that know me well, know that I am never short of opinions). I want this to be a place where you can get interesting information about marketing and communication and also get a peek into the workings of a small Michigan-based business.
But you, the reader, are the reason I am doing this. What are you interested in reading about? Are there topics you would like me to cover? Are there things you are sick of reading about? By all means, please share!
Okay, I am going to step off of my soap box now. I hope you have an absolutely wonderful weekend and remember.... put your phone away for a few hours this weekend. I challenge you to go on a scavenger hunt for beautifully colored leaves. :) Thanks for reading and for your support!
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